With its spicy sauce and Ottoman-themed packaging, the “Turkish burger” is one of the more exotic choices on the menu at Saudi Arabian restaurant Herfy.
Or, at least, it was. This week, the Turkish patty has vanished from the menu and been replaced with an identical “Greek burger,” the latest casualty of Saudi Arabia’s unofficial boycott of Turkish products.
“It’s the same thing,” one Herfy worker, Mahmood Bassyoni, told customers as he offered them a taste of the burger, according to Bloomberg news agency. “Just the name changed.”
The boycott reportedly began after Recep Tayyip Erdogan outraged Riyadh, one of its main rivals in the Middle East, by claiming that “Arab countries in the Gulf will not exist for long but Turkey will always remain powerful.”
Tensions have also simmered over the murder of journalist Jamal Khashoggi in Saudi Arabia’s Istanbul consulate and differing attitudes towards Islamist groups in the region.
Mr Erdogan has accused Mohammed bin Salman, the Crown Prince of Saudi Arabia, of ordering the murder personally, something that he vehemently denies.
The Telegraph approached Herfy for comment on whether the rebranding was related to the boycott but had not received a response at the time of publication.
According to Arab News, a Saudi news website, the boycott has been gaining steam in recent weeks, with major supermarket Al Sadhan Group expressing support for the campaign.
This was followed by dairy firm Tamimi Markets adding its voice to the backlash against Turkish goods, along with a number of online fashion retailers.