The Houston Texans fired a respected media relations executive on Wednesday, causing an uproar among reporters who know her from covering the sport.

Longtime Texans captain J.J. Watt weighed in too, calling the firing a “difficult loss.”

The Texans fired vice president of communications Amy Palcic and told her she was no longer a “cultural fit,” ESPN’s Adam Schefter reported early Wednesday.

Palcic was the only woman to head an NFL team’s public relations department and won the 2017 Rozelle Award for the league’s best public relations staff as voted on by the Pro Football Writers of America.

Watt: ‘One of the absolute best’

Watt, a 10-year veteran, three-time NFL Defensive Player of the year, captain and face of the franchise, expressed regret over the Texans’ decision.

“Yeah, I think you can tell from universal response from people in the business what type of person Amy is and how well-liked she is,” Watt said, per the Houston Chronicle. “Extremely professional, good at her job. A massive helping hand with me during the hurricane, very difficult loss.”

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